Accenture - Human By Design

https://www.accenture.com/content/dam/accenture/final/accenture-com/document-2/Accenture-Tech-Vision-2024.pdf?utm_source=substack&utm_medium=email#zoom=40

Foreword Human by design

How AI unleashes the next level of human potential

Welcome to our Technology Vision for 2024. This year’s Vision is grounded in two realities. First, technology is driving a wave of reinvention that is impacting every part of every business. Second, this emerging technology is becoming more "human′′ in its nature, creating unprecedented capabilities that in essence give people superpowers. Collectively these two realities stand to reshape the way we work and live.

Consider the possibilities. Where once we adapted to technology – such as changing our habits for a new app or computer interface – technology is beginning to adapt to us. Gen AI applications create realistic scripts and images as if created by people. New spatial computing mediums have begun

to close the physical-digital divide to enable simultaneous activities in multiple spaces. Body-sensing technology like brain-computer interfaces and ambient computing are beginning to read and understand us like never before.

This year’s Technology Vision comes at a time of expansive innovation in technology that is creating massive opportunities

for leaders – from new ways to drive productivity to entirely new ways of doing business and tackling grand challenges.

We identify actions to take today and also chart the steps to a future where technology transitions from a passive proxy to an active collaborator that engages with us through more natural interaction.

This move to more human-like technology raises questions about the impact on people. In this year’s Vision, we explore this issue from all dimensions, centering on the importance of shaping technology that is human by design. Technology amplifies human creativity and productivity so we can create a positive impact for the most important part of any enterprise. People.

Step boldly into this future with us, and together we can shape our use of technology. We believe it's Human by design.

Julie Sweet

Chair and CEO

Paul Daugherty

Chief Technology

and Innovation Officer